Indlela yokukhulisa ibhizinisi lakho ngokoKuzithokozisa
Amabhulakufesi enziwe ekhaya, uhambo lwezinyawo lokubuka indawo, imisebenzi yasendaweni, nokunye—Ababungazi Abavelele benza konke okusemandleni uma kuziwa ekwenzeni izivakashi zizizwe zamukelekile. Empeleni, ababungazi bamakhaya angaba ngu-30%* e-Airbnb bahambisa izivakashi zibuke indawo futhi benze nazo imisebenzi. Futhi abanye ababungazi baze bakwenza kwaba ngokomthetho lokhu bakwenza kwaba Okokuzithokozisa.
Cabanga ngaBabungazi Abavelele u-Patricia Ramos no-Oscar Fernandez, ababengabokuqala ababungaza oKokuzithokozisa e-Cuba. Laba abashadile, bobabili abangophrofesa bezomnotho e-University of Havana, baqala bengababungazi bekhaya. Manje, sebebungaza Okokuzithokozisa okune: ukuvakasha kwangaphandle kwezinsuku ezimbili e-Havana nasemaphandleni; uhambo olunguhhafu wosuku lokubuka i-Havana; uhambo losuku lonke lokuya emaphandleni ase-Cuba lokuyotshala ikhofi, ukukhulisa izilwane, nokuziphilisa ngezinto ezizungezile; kanye nengxoxo yamahora amabili ngomnotho nomphakathi wase-Cuba kuphuzwa ama-Cuba Libre noma isiphuzo esithandwayo. Futhi, “siye sakhuthaza abangane ukuba babungaze okunye Okokuzithokozisa okungu-15,” kusho u-Oscar.
U-Patricia no-Oscar baxoxa nathi ngendlela abathuthukisa ngayo ibhizinisi labo.
Manje uqale kanjani Okokuzithokozisa?
U-Oscar: “Sasichitha amahora amabili nazo zonke izivakashi phakathi nakho konke ukungena ngoba sasifuna ukuzitshela konke esikwaziyo nge-Cuba. Futhi sasikujabulela kakhulu ngoba sasizizwa sengathi singophrofesa, ophrofesa abanohlobo olusha lwabafundi.”
U-Patricia: “Abantu babe sebeqala ukuphawula ngathi futhi babhala [ngohambo lwethu olungahleliwe]. Ngakho lapho i-Airbnb isungula Okokuzithokozisa e-Cuba, sathi ngenhliziyo, ‘Kunganjani sisungule Okokuzithokozisa njengoba sesivele senza?’”
Sitshele ngoKokuzithokozisa kwakho kokuqala, Ukuba Isakhamuzi Sase-Cuba. Yini ekwenza kube okukhethekile?
U-Patricia: “Ikakhulukazi, izivakashi zakwamanye amazwe eziza e-Cuba zilindele ukuzwa ngogwayi, i-rum, nomculo we-salsa. Kodwa ebesifuna ukukwenza ukubonisa izivakashi okwengeziwe: indlela isistimu yezemfundo, isistimu yezempilo, nezimakethe ezisebenza ngayo; nendlela abantu abaphila ngayo ngemali encane kangaka. Siyahambahamba edolobheni, futhi sibabonise izindawo okungezona ezezivakashi, njenge-Coppelia, edume nge-ice cream. Izipuni ezinhlanu ze-ice cream zibiza amasenti angu-25 USD. Kulindwa imizuzu engu-30, futhi abantu bayaxoxa baze babe nemihlangano besalindile emgqeni—banjalo abantu base-Cuba. Sibuye sihambe nezivakashi zethu ngezinto zokuhamba zomphakathi, okuyinto engavamile nhlobo [ngezivakashi]. Ekupheleni kosuku, zizizwa sengathi zenze okuthile okukhulu futhi zingaxoxa ngendlela abantu base-Cuba abasizana ngayo.”
Yini enhle kunazo zonke ngokuba umbungazi woKokuzithokozisa?
U-Oscar: “Ulwazi nokuthola okwengeziwe ngesiko kuyamangalisa. Ngaso sonke isikhathi, wabelana ngesiko lakho. Sisengophrofesa eyunivesithi, ngakho sikhuthaza ozakwethu abasebasha ukuba babe abasizi bababungazi koKokuzithokozisa nathi. Sinomuzwa futhi wokuthi i-Airbnb isungule imisebenzi yathuthukisa nokuphila. Ekuzithokoziseni kwethu kokuthi “Life in the Countryside”, sithatha izivakashi zethu siye nazo endaweni yasemaphandleni ukuze sihlangane nabangane bemindeni yethu abaphila ngokudoba nangokutshala izithelo nekhofi. Manje, siletha izivakashi lapho cishe kathathu ngeviki, futhi abangane bethu manje sebenamabhizinisi nabo.”
Unaso iseluleko sabanye ababungazi abacabangela ukusungula Okokuzithokozisa?
U-Patricia: “Okubalulekile ukuthi unako yini ongakunikeza nokuthi uyafuna ngempela yini ukwabelana nabanye.”
U-Oscar: “Ngenxa yokuthi ukuzenza utholakalele izivakashi yikona okusemqoka. Kumelwe ube nguwe ungalingisi omunye umuntu, ngaphandle kwalokho; ngeke uphumelele.”
*Kusekelwe ocwaningweni lwangaphakathi lwe-Airbnb lwababungazi abangaphezu kuka-100.
Imininingwane ekulesi sihloko kungenzeka ishintshiwe kusukela sashicilelwa.